Over the weekend, the Los Angeles Times ran the first article in a new series titled, "Alt comedy as the new mainstream." It's an excellent article that acknowledges what ASTers have known all along – that the best comedy being performed today is happening in small places like the UCB Theatre, oftentimes by names not known outside of comedy nerd circles. Furthermore, the article recognizes that this so-called "alt" comedy is becoming more and more commercially viable.

Much of the article focuses on ASTer Harris Wittels, "The Office" writer and actor B.J. Novak, and former UCB-LA artistic director Seth Morris. We look forward to seeing where the Times takes this series in future installments.

Link to article.